Even the best writers make mistakes. Whether you are a copywriting professional or an entrepreneur, you know that your copywriting is critical to branding. However, sometimes the smallest typo can stick out like a sore thumb. Your reader might see it and think to themselves, “Well, if they missed this small typo, will they make […]
One of the more obvious benefits of living in the digital era is our ability to access information at any time via our phones or computers. This ease of access enables us to learn just about anything and make good use of the plethora of online courses available to us. However, there are courses that
Have you ever written a great piece of copy, sure it was going to bring in a consistent flow of new visitors… only for it to completely bomb? Maybe it was a Facebook Ad that didn’t convert and cost you a lot of money. Maybe it was a sales page that had a ridiculous bounce
Are you overwhelmed, trying to choose the right Learning Management System (LMS) for your online course? When it comes to choosing a platform, today’s course creators are faced with too many options. Think about it. With high-quality choices, like Kajabi and Teachable, how do you decide what will work best for your course business? If
Post updated by Tara Malone How would you like to know EXACTLY what to say in your marketing messaging? To know EXACTLY what sort of blog post to write to generate lots of comments? To know EXACTLY what brand identity you need to have in order to inspire a large group of people and turn
What makes your business stand out from the crowd? As a business owner, you know the competition is high, no matter what niche you’re in. The good news is, setting yourself apart from your competitors is easier than you may think. It all comes down to having a strong, unique selling proposition, a specific benefit
Updated for 2023 When building an online course, one of the most important decisions is what learning management system (LMS) you will use. Your LMS directly impacts the learning experience of your students, which means you need to choose wisely. For example, you need to make sure that your LMS integrates with your website and
Updated by Tara Malone You’ve created an amazing new product, and now you’re ready to share it with the world. What better way to announce your new product than with an amazing launch event? The only problem is, your budget is limited and you’ve never planned a launch event before. And you’re wondering, where do
Updated for 2023 You’ve heard it a million times by now. If you’re serious about scaling your online business, you need a sales funnel. But there’s a big problem. You aren’t entirely sure what a sales funnel is and you sure don’t know how to build one. You’ve scoured YouTube and Google trying to figure
Updated for 2023 Ah, social media marketing. You’ve heard all the hype about how important it is, and you’re downright sick of it. Yes, you know you need to promote your business on social media to grow your audience. But you also know there are tons of platforms out there. And you haven’t the slightest
