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Ted McGrath on the Reimagination of Story and Mission in Business

Ted McGrath make a living sharing his story – the good, bad, and ugly – as a performer on stage. He also coaches speakers and entrepreneurs on the use and application of stories in business. But what makes him so unique in this? He takes the approach in marketing that we aren’t all alike, and while we can relate […]

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LinkedIn Publishing Tips: How I Got 1 in 3 Articles Featured on the Pulse

Until recently, I always recommended that content marketers focus on high ROI activities like guest posting and SEO while limiting time on social media. However, I was able to get 1 and 3 articles featured on LinkedIn Pulse by putting my own tips into practice. While I do still recommend high ROI activities over social media,

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Annie Hyman Pratt Reimagining the Way We Work Together

What does a ‘Bean Queen’ know about how managers can work together with their employees to create better business environments? Annie Hyman Pratt grew her family’s business The Coffee Bean and Tea Leaf from a small store chain to a celebrated national brand. Even with all that success, she learned a lot of hard lessons along the

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Srikumar S Rao on Reimagining Meaning and Happiness in Business

  Do you feel like you have happiness in your life, or is it tied to your feeling of success? Srikumar S. Rao is a best-selling author, TED speaker, and former professor at many of the world’s top business schools, including Columbia, Kellogg, the London Business School, and Berkeley. But you might be a little

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Gini Dietrich on the Rocky Road of Reimagination of PR

When we talk about reimagination, Gini Dietrich is one of those people whose story fits perfectly.  She started in traditional PR, and became the founder and CEO of Arment Dietrich, a Chicago-based integrated marketing communication firm and the author of the top PR blog, Spin Sucks. But if you’re wondering what an ‘integrated marketing communication firm’

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3 Headline Secrets That Could Be Costing You Massive Conversions

Headlines. You’ve already read a lot about them, no doubt. But they are extremely important, hence why they get and deserve so much attention. Headlines creep into everything you do whether you run an online or offline business. Here is just some of the following where headlines are necessary:

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Mitch Russo on the Reimagining of Invisible Organizations

Mitch Russo is no stranger to invisible organizations and success in business, and most often, he’s done it from locations that might surprise you. From his spare bedroom to Machu Picchu, Mitch has devised and developed systems for creating ‘invisible organizations.’ He has recruited top talent from around the world, perfected a method of training

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Randy Gage on Prosperity and Positive Thinking

When it comes to prosperity, being delusional isn’t necessarily a bad thing, or so says Randy Gage. It’s all about whether or not your delusions serve you. Picture a teenager sitting in a prison cell for robbery. Now imagine him telling himself he’d be a millionaire by age 35. Would you think he was delusional?

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