The results of the first ever Semi-Local Business Survey are in! Everyone who completed the survey really opened up and shared some great information, and we can’t wait to share all the rich details with you. Thanks to all who participated! Tomorrow we will be releasing the anonymous results to all the blogs who helped […]
Do you want copywriting advice from a guy who charges his mentoring clients $25,000? (Without paying $25,000?) Well, today is your lucky day. David Garfinkel is known as “the world’s greatest copywriting coach”, and is the co-author (with Jay Conrad Levinson) of Guerrilla Copywriting and Advertising Headlines That Make You Rich (and lots of other
Did you know that small businesses have a distinct advantage over big corporations when it comes to marketing? It’s true. Big corporations may have big budgets – but they also have mountains of red tape, dozens of people to answer to and heavy pressure to maximize returns. As a small business owner – you don’t
One of the problems that just about all of us who use the old Interwebs for our businesses face is the challenge of building a receptive audience. One of the most effective strategies that you can use is Guest Posting – if you don’t believe me ask Danny because his name and byline has appeared
That’s right – 700 pages in 7 weeks. And yeah, I’m talking about writing, not reading. 😉 The man who did it is my friend Sean Platt. Oh, and did I mention that he did it while writing blog posts as usual, doing ghostwriting projects as usual, and co-authoring six other books that are about
There seems to be a lot of confusion out there about what matters most when it comes to doing business online. Sure, there are a lot of factors, but one of the most important ones (IMHO) is organic search rankings; unless you have good organic rankings for your website or blog, it will be difficult
How much of an entrepreneur’s success is a result of pure luck? We don’t talk about luck very often, but it’s always there, working in the background. Some people seem to have been born under a lucky star, and others can’t catch a break. As marketers and entrepreneurs, we do our best, and can only
Comments are down. Many bloggers would tell me that this is a big red flag; if blog commenting is down, then people aren’t engaging with your writing. They aren’t forming a community. Except that all of the other indicators disagree. Comments are down, but traffic is up. Comments are down, but your previously low subscription
“Well, what did you expect?” It’s usually a rhetorical question, asked after you do something stupid, without foreseeing the obvious consequences. Like developing a new product that you like instead of a product that other people need, and being surprised when it doesn’t sell. Or calling your three Twitter followers a “social media strategy” and being
Last week, I officially launched my new book, with much fanfare. The launch involved a dozen guest posts on major blogs, two video trailers, special launch bonuses, and loads of reviews from people who were kind enough to look at an advance copy of the book. And while it’s still too soon to know if
