What if you could write a book without writing it? We’re not talking about ghost writing or word mills. This would be your voice, your expertise, and exactly what you would have written if you had the time to sit down and write it. Think it’s too good to be true? Today’s guest, Tucker Max, […]
Almost everyone loves pizza. Almost no one loves policy, especially employees. If you’re planning to grow a business, it pays to know in advance how your policies will affect the way your company culture, because that will affect your success. Better yet, don’t bother with policies at all. But are you ready to put your
This is a touchy subject. As thought leaders and entrepreneurs, your ideas are precious. They are what make you unique, and give you the edge over your competition. The last thing you want is for your team members to leave and take your ideas to your competition. Or is it? Today’s guest, David Burkus,
Giftology: it’s a thing. Believe it or not, there is a science behind great gifting. Not only will giftology ensure the recipient has their metaphorical socks knocked off, but they will also think warm, fuzzy thoughts about you for years to come. Do you know what an ‘artifact’ gift is? It is your new secret
Nobody tells you this, but you’ll probably quit blogging. After the honeymoon period, when the excitement of a new blog wanes and the headiness of authorship dissipates, it hits. Blogging is a lot of work! Once you start, you have to keep going. If you want the traffic to continue flowing, you have to keep
You’ve heard of the Law of Attraction, and it’s all about the mindset. But how often have YOU heard of someone wishing good things into his life successfully? Anyone who claims they have is probably pulling your leg. Here’s the truth: mindset is only part of it. There are 2 other important components that
We’ve got a lot of phrases that capture the essence of ego. We say ‘she’s got a big head,’ or ‘he thinks the world revolves around him.’ There’s my personal favorite, one I often heard my grandfather say, ‘he’s getting too big for his britches.’ But as entrepreneurs, don’t we need ego to do the
How often do you go to a restaurant or see a movie because a friend recommended it? That opinion probably means a lot more to you than online reviews from strangers or any advertising you see, because it’s from a real source you trust. According to a study by Ogilvy, Google, and TNS from 2014,
Having a ‘satisfied’ customer isn’t enough these days. How many people switch phone and TV plans every year or two to get the better deal, regardless of how satisfied they are? What you need to do is create ‘lifers,’ and one of the best ways to do that is through surveys. Yes, I said surveys.
For any business, profit is like oxygen. You can’t live long without it. It’s also the key to building real wealth. If your accountant doesn’t understand that, he could have you spending a dollar to save 40 cents. What kind of accounting is that? The kind that will strangle your company’s profitability and growth. Today’s
