Is your business stuck in the feast-or-famine cycle? One day, you have more work than you can handle. You’re staying up late, working too many hours, destroying your health in a desperate effort to meet deadlines. You barely have a minute to breathe – let alone market. But when you finally finish all the projects […]
You have a dream for your business. You know you can reach it. But marketing keeps getting on your way. It feels overwhelming or confusing with so many different options and things to consider. It doesn’t have to be like that. You can understand marketing and make it work for you. If you don’t feel
If your business isn’t growing, it’s dying. So says conventional wisdom. But every year, thousands of entrepreneurs prove that trope false. Their businesses, although not growing, are perfectly profitable. And as long as the money keeps flowing, those entrepreneurs are content to keep doing what they’re good at. Yet there comes a time in many solopreneur’s lives when the urge
You are staring at your computer screen. You are wondering where to go next with your ideal client profile, but you’re not 100% sure what you are supposed to be looking for. You know your ideal client. You have an idea of what her problem is, and how to solve this problem. The issue is:
If you sell a service rather than a product, you will sooner or later run into the problem of bringing in new clients. As in, it takes a lot of time and effort, and the rate at which your bills accumulate starts to outpace that of profits rolling in. Many service companies and freelancers accept
Admit it: you want to be famous. Maybe not real-world famous. You don’t daydream about paparazzi chasing you on your way to red-carpet Hollywood premiers. You don’t want to see your face on the cover of a magazine at the grocery checkout. But, you do want to be known in your industry. You want people
Imagine that you wake up one morning and you realize, “Hey! That guest post that took me hours and hours to write has finally been published!” You boot up your computer and, sure enough, people are loving your post. In fact, they’re loving it so much that they’re clicking on your link because they can’t
All of us have expertise to share – the question is, how do we share it effectively? You’ve likely thought about launching your very own course. Or maybe you’ve seen others create courses and wonder how they got their inspiration to take action.
You’re excited to start your online business, and you’ve heard from experts that guest posting is the best way to build your blog. You followed the experts’ advice and combed the internet to come up with a list of blogs that are a good fit with your own blog’s niche.
You’ve heard that Pinterest is a great place to attract customers, especially if your product or service is easy shown in images or short videos. So you set up a Pinterest account, started a few boards, and set aside a few minutes each day to like, pin, and repin content.
