“Grant me the serenity to accept the things I cannot change, the courage to change the things I can, and the wisdom to know the difference.” –Serenity Prayer Never give up, but know when to quit. That is the paradox faced by every entrepreneur. This doesn’t just apply to the whole business – it applies […]
Guy Kawasaki’s new book, Enchantment: “The Art of Changing Hearts, Minds, and Actions”. It’s a great book and you should pick up a copy, but as just a bit of extra incentive for you, we’re going to share with you a ten-point checklist from the end of the book that you can use to make
It can be fun to listen to the success stories of people like Brian Clark, Leo Babauta, Darren Rowse, Guy Kawasaki, and others. But it can also be a little bit frustrating, because they’re soooo far ahead of you, and what you really need is to hear from someone who did what you’re doing just a
Have you ever felt down, drained, and tired? You know what I’m talking about – you’ve just lost a client, your latest campaign isn’t working, and you feel like your business is sucking you dry? Don’t worry, we’ve all been there. But sometimes, we’re lucky enough to be visited by the spirit of inspiration. She
Do you have a list of the smartest people you’d like to talk to? I do, and Randy Komisar, is at the top. His first book was about entrepreneurship – he used the story of a fictional entrepreneur looking for money for his start-up as a vehicle to share some really valuable insights about what
Hating on PowerPoint is pretty fashionable these days. I see it all the time – complaints about the evils of PowerPoint, “Death by PowerPoint”, and how people groan at the sight of text bullets on a white screen. To which I say… Enough already! Seriously. This might seem like a bit of a rant, but
Many of our readers are already familiar with Marcus Sheridan, a.k.a. The Sales Lion. If you aren’t, you should be. Here are two good reasons: 1. The Sales Lion is an awesome, awesome blog – Marcus consistently puts out fantastic content that you would do well to read and learn from. 2. Marcus walks the
is – here are some examples of what it isn’t. The first misconception is that “marketing is evil”… #1 Marketing is Evil A lot of people think that marketing has no inherent value, and that it’s only purpose is to separate people from their money. That is not the case. Of course, not everyone will
When the time comes to tell you clients about all the wonderful things you can do for them, do you ever take pause and wonder how to go about it? Should you speak to a problem or a solution? Should you appeal to emotion or logic? Hopefully after reading this you’ll wonder a little less
We’re used to seeing case studies of success, but what about failure? Not enough attention is given to small business failure – the process of trying something, not succeeding, learning from the experience and building something even better. There’s a good reason for that. People don’t like to share experiences that they feel don’t portray
