When it comes to the future of jobs, if you’re an educated professional with a strong skill set and a head full of best practices, that makes for great job security and a fulfilling career, right? Think again. In Taylor Pearson’s book, The End of Jobs, he talks about how this segment of the job market could […]
There are no obstacles on the path, the obstacles are the path. – Zen quote Recently I was talking with Audra Casino, our podcaster/AV-master extraordinaire here at Mirasee. I remarked how I’ve come to learn that all of the struggles, challenges, and apparent obstacles I’ve encountered on my path to success (still very much in
You’ve heard about story in marketing. So if we talked to your audience right now, and asked them to tell us about you in two sentences, would they be able to do it? If the answer is no, that means that you haven’t given them the words to say, and more importantly, to spread to others.
With the explosion of social media in our day-to-day lives it’s no surprise that businesses are allocating increasing amounts of their marketing budget to social media advertising. In fact, a survey in 2014 by Neuster found social media advertising the most effective form of online paid advertising in terms of clicks and conversions.
“Email marketing is where the money’s AT!” This has probably struck your eardrums for the billionth time right now… And there’s a reason for that. Simply put, it’s true. Research shows that email marketing is 40 times more effective at snagging new customers than Facebook and Twitter. Which is fantastic news for business owners and
Tracy Matthews is renowned in jewelry design, but her biggest fans will tell you that’s not why they love her. You see, the jewelry industry is very tight-lipped, and it’s difficult to get help or information. Tracy had to figure it out herself, but she is now bucking that inhibitive trend. Tracy co-founded the Flourish and Thrive Academy,
So you want to be an entrepreneur? You know you have something useful to share with the world, and that you can make a difference. Your steps are filled with purpose. You have chosen that ‘can do’ mindset. You are ready and willing to give whatever it takes to get your success. Done wondering if
Are you a joiner? Well if you’re not, maybe you should be because joining associations is one of the best ways to enrich your life and grow your business. I’m sharing my experience with associations as a case study in today’s post,
In the health supplement industry, you probably aren’t looking for shining examples of ethical online marketing. From cheap, ineffective ingredients to highly questionable messaging practices, it can be the worst of the worst. Except for Buck Rizvi. Buck has what he calls the ‘grandmother test.’ If he wouldn’t give one of his supplements to his
Ever wonder what Jeff Goins and Leonardo da Vinci have in common? Jeff calls it the Portfolio Life, and it’s nothing so simple as where you invest your money. Instead, it’s where you invest your money, your time, and your life. Today Jeff and Danny talk about how the shift in the business world has
