Author name: HIMA

Blog

What Is Search Intent? And How Do You Optimize Your Content For It?

Did you know, that on average, Google processes over 40,000 search queries every second, which translates to over 3.5 billion searches per day and 1.2 trillion searches per year worldwide? What’s interesting is that searchers don’t use many words in their queries. According to data from Jumpshot, a typical searcher uses about 3 words in their search query. Google’s job is to […]

Blog

What Is Email Marketing Automation? A Beginner’s Guide

With all the latest fads in digital marketing, it’s easy to forget that email is still the most powerful and cost-effective channel. The average ROI for email campaigns is around 4200%. And when you harness the power of email automation, then you have a sure-fire winner. So, if you want to improve your email campaigns,

Blog

15 Lessons I Learned From Selling A Blog For $500,000

May of 2013 was a life-changing month for me. My bank account grew by $400,000 (with another $100,000 to come a year later), and the effort that I had put in for several years to grow my blog all paid off. Six years earlier I had started my first blog, not knowing anything about blogging

Blog

How To Acquire Backlinks That Will Grow Your Blog Traffic

There’s a peculiar fact that is not often brought up in the community: The majority of backlinks don’t actually drive referral traffic. Take a look at SearchEngineJournal.com: it has over 30k referring domains: Source: Ahrefs.com But only 500 of them are sending real visitors. It’s less than 1%! Source: SimilarWeb.com So, if a site as

Blog

How To Find Your Audience’s Biggest Pain Points

Consumers don’t care how great your content and your products are. What they’re looking for are solutions to their problems. As a blogger (and business owner), you’ll see the most growth when you provide solutions to those problems. But what types of pain points does your audience have? And how exactly do you go about

Blog

10 Interesting Gutenberg Features You May Not Know About

With different blogging platforms like Medium, Ghost, and Squarespace continuously improving and growing, WordPress had to do something to improve their visual editor. But, after introducing the Gutenberg editor, WordPress has taken a bold leap forward. It has completely changed the way we use WordPress. While Gutenberg has been met with criticism regarding it’s roll

WordPress

The Essential Guide To Must Have WordPress Plugins In 2024

Wondering which plugins to install on your WordPress blog? But not sure which of the thousands of plugins you need? No problem. I’ve got you covered! In this post, I’ll share my favourite plugins for installing on new WordPress websites. But a quick note first: “Must-have” plugins don’t really exist. It’s the type of plugin

Blog

How To Format Your Blog Posts To Keep Your Readers Engaged

Chances are, someone has landed on your blog and decided to click away without even reading your blog articles. It happens to even the best writers. While that thought is disheartening, would you feel a bit better if I told you that by re-formatting your blog posts you could increase the likelihood that your readers

Blog

3 Pillars Of Email Marketing: How To Skyrocket Subscriber Engagement

Scared your next email campaign will result in even lower open rates than you already get? In this article, you’ll learn to understand and master the 3 pillars of email marketing, and use them to boost your open rates to 40% or more! But before we get started… When your subscriber sees your email in

Blog

How To Engage Blog Readers Year Round With Content Themes

Keeping your blog active with fresh content is hard enough on its own. When you toss in the fact that what your blog truly needs is an active audience, things can become really difficult really fast. It’s simply not enough to publish post after post and earn traffic through organic search, social media marketing and

Shopping Cart
Scroll to Top